ABOUT

We’re your ally in building rhythm, clarity, and leadership confidence.

The Collaboration

In 2012, destiny brought Sabrina and Mel together at XING to form a partnership built on curiosity, challenge, and mutual respect.

When they founded Ally, they combined optimism with realism, tough love with genuine kindness. Their shared goal: to help teams and leaders rediscover calm, clarity, and rhythm in how they work. Today, Ally supports organizations navigating growth, change and scale, turning scattered efforts into cohesive, confident ways of working.

With a global network of professionals and creatives, they bring diverse perspectives to every engagement. They know that lasting rhythm comes from learning across disciplines, not repeating one playbook.

Founders

Meet Mel

Mel helps leaders find calm and confidence through clarity and rhythm.

With over 20 years of diverse coaching experience, Mel empowers individuals and teams in their personal and professional growth journeys.

Her expertise spans personal coaching for individuals and comprehensive team and Agile coaching solutions for companies. She excels in guiding teams through Agile principles and practices, assessing dynamics, and designing strategies to foster collaboration and high performance.

What sets Mel apart is her ability to connect on a personal level, establish trust, and create a supportive environment for growth.  mel resides in Sitges with her wife, four dogs, and three cats.  

As a former professional cook, you can find her cooking and entertaining with her friends on the weekends.

Meet Sabrina

Sabrina helps organizations design systems and rituals that make collaboration effortless.

For the past 12 years, Sabrina has been exploring, designing and delivering solutions for teams, departments and companies in the realm of team performance, individual growth and innovation.

Her sweet spot is connecting people and ideas across cultures, languages and expertise.

What makes it unique to work with Sabrina is that there is no problem, challenge or need that cannot be solved. She has the “dream big & plan detailed” approach that leads to results.

Her family and friends still struggle to grasp what she really does for a living, yet they have accepted that her passion and mission is to create a world of happy people at work.

You can find her at a Yoga class, the Soho House, on the bike, at the beach or hiking in Barcelona, where she lives. Or - find her in another city she travels to for work, leisure or family visits.

Let us be your ally

Partner with us to build the rhythms, rituals, and leadership confidence that keep your teams aligned and thriving.

Schedule a free 30-minute consultation and walk away with practical next steps you can use right away.